Sulphate and paraben free are the buzzwords making their way around the world of hair!
As you may already know, using sulphate-free shampoo extends the life and vibrancy of coloured hair. During appointments our salon technicians discuss the importance of at-home hair care to increase the longevity of hair colour.
Sulphates and parabens – if you weren’t already aware – are responsible for the lather in your shampoo and are effectively a preservative for the product. There have been many studies recently on this topic. We thought, however, it would be more useful if you heard from experts who you know and trust!
Jason and India Miller, Directors at Charlie Miller, have 70 years of combined experience within the hairdressing industry. Here’s their take on the subject on why they are both advocates for sulphate and paraben free hair products:
“In recent years there has been high consumer awareness about sulphate-free products and the benefits to using them. Certainly, when it comes to colour and smoothing treatments, there’s a case for it helping the longevity of the colour phase and enabling smoothing treatments to last longer. Sulphates and parabens are no longer necessary ingredients in hair products, which is why we choose modern alternatives“.